Resources

Podkast
What is a BASHO Email and Why SDR's Should be Writing One

What is a BASHO Email and Why SDR’s Should be Writing One

Why do SDR’s target who they target?
Is it making a high quantity of dials every day, week, and month? And adding a high number of activities like emailing? There are formulas you can count on that will tell you the numbers these sales motions will produce. What do top Sales Performers do that sets them apart? They likely utilize the Basho approach. What is a Basho Email and Why Should SDR’s be Writing Them?

Why do people buy?
Listen to this podkast as John Barrows talks about Triggers, Buyer Intent, and Why People Buy.

Podkast
B2B Buying Behavior - Is It Shifting to B2C?

B2B Buying Behavior – Is It Shifting to B2C?

Consumerization of how people are buying software is the overarching theme of this podcast about Sales Development with David Dulany, Founder & CEO of Tenbound and Greg Reffner, Founder & CEO of ABSTRAKT. “It kind of dawned on me that the key to successful sales development, in general, is strong project management so you can apply […]

Podkast
The Oprah of Sales Leadership

The Oprah of Sales Leadership

Companies reach out and say we want to attract and hire more women in sales and I always ask them what plans or what measures do you have in place to retain them. The ones that you have and the ones that you’d like to bring in and 9 times out of 10 there’s no response. There’s no initiative. There’s no plan. The key for organizations to retain the talent that they so desperately want is development. If you don’t develop the staff that you have the team that you have.

Podkast
Embracing Remote Environments

Embracing Remote Environments

We’ve all been told that going remote was a thing of the future, and the future is here! Active listening skills, paired with proper use of Conversation Intelligence software are the yin and yang of quota attainment. 

Listen to this podcast as Keith Lubner and Greg Reffner discuss how human experience, emotion, art, and the blending of technologies combine for success in today’s remote sales environment

Podkast
Outbound Prospecting

Outbound Prospecting

The first sales book I ever read was Skip Miller’s best selling book, ProActive Selling. To say we are excited to have him join us on ABSTRAKT’s podcast is an understatement, especially on the eve of his newest book coming out, Outbounding. Together, we dive into some helpful hints on what sales teams can be doing differently to find success in Outbound Prospecting in today’s modern sales environment. 

Podkast
Advancing Your Career From Home

Advancing Your Career From Home

Revenue Collective has become a staple in the B2B Sales Community, gaining popularity as sales leaders and reps look to connect, and share best practices. Today, on the ABSTRAKT podcast, we are lucky to have the founder, Sam Jacobs join us to share what his community is doing to help members progress their careers, along with a few tips and tricks to land that next promotion! 

Podkast
Challenges of Remote Onboarding SDRS

Challenges of Remote Onboarding SDRS

The Sales Development Playbook has helped many leaders grow SDR orgs across the world! As the Chief Sales Officer at The Bridge Group,  Sally Duby knows a thing or two about ramping a SDR team. She joins us on Abstrakt’s podcast to share a few tips and tricks about ramping SDRs in a completely remote environment. Some hints at what you might learn from our time together: 1.) Tenacity and Persistence are still key to success. Never going to change. 2.) Never stop experimenting with messaging and approaches 3.) Don’t give up, it’s cliche but no matter what set a schedule and maintain a routine! 

Podkast
Sales Enablement 3.0

Sales Enablement 3.0

Who better to discuss Sales Enablement on today’s podcast, than the guy who came up with the term! Abstrakt is honored to have Roderick Jefferson, CEO of Roderick Jefferson and Associates join us today to help our listeners bring their sales and marketing teams together. On the eve of his new book. Sales Enablement 3.0: The Blueprint to Sales Enablement Success, we learned a few things that really stuck with us. 1.) Teach your sellers about the journey your buyers go through 2.) For folks looking to get into Sales Enablement, make sure your performance is judged on top line revenue first and foremost – nothing else matters! Can’t wait for the world to read your book Roderick Jefferson.