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missing sales development reps KPIs

Missing Sales Development Reps KPIs

Would you still put a Sales Development Representative on a Performance Improvement Plan if you knew that they consistently handled objections correctly, 90% of the time were able to get past the gatekeeper and consistently asked 80% of the qualifying questions they were supposed to? Here at ABSTRAKT, we are going to propose that you wouldn’t because the building blocks of success are there. Focusing solely on the lagging indicator of success (quota attainment) provides a very restricted view of success.