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Building a Sales Process that accounts for Variances in Humanity
Ashleigh Early joins Greg Reffner to talk about building a sales process that accounts for variances in humanity. Anyone can be successful in sales. You don’t have to …. With introverts, extroverts, and all types of personalities now in sales, scripts don’t sound good in everyone’s voice. We need to allow …
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Mindset of High Performers
Whether you’re an SDR, elite athlete, or teacher, there is a mental side to every profession. There are certain characteristics that most high-performing SDRs ….
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Measuring the ROI of Conversational Intelligence Tools
Picture this, as the sales leader for your company over the past year you have done some amazing things. You doubled last year’s new business revenue, ACV is up, win rates against your biggest competitors are up and yet the dreaded year end tech stack review with your CFO still has your palms sweating. Salesloft…
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The Problem with Conversational Software
Anyone who has spent any short period of time cold calling knows the euphoria of not only getting someone on the phone but also the endorphin dump your brain experiences when the person you are talking to says “I’m interested”. It is one of those scenarios where all logical thought, everything you learned in onboarding…
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Your Sales Coaching Leaves Something to be Desired
The battles we face in sales coaching are not likely to have universe-wide good vs evil ramifications or severe injury, or death. However, it doesn’t mean that we can’t learn from the mistakes made in the Star Wars Universe by Jedi Masters. (if this is too geeky, you can stop reading…). Below are the top…
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Reactive Conversation Intelligence Software, is Not Reality
But we already are using frameworks… Scripts, playbooks, Wikis, battle cards, cheat sheets… Your sales enablement organization is likely already deploying their method and subsequent tool to help your sales reps know how to organize call structures based upon variables like lead source, opportunity stage, buyer persona, current technographics, etc. Sales frameworks are, in large…
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5 Reasons to Use Sales Frameworks (Now)
But we already are using frameworks… Scripts, playbooks, Wikis, battle cards, cheat sheets… Your sales enablement organization is likely already deploying their method and subsequent tool to help your sales reps know how to organize call structures based upon variables like lead source, opportunity stage, buyer persona, current technographics, etc. Sales frameworks are, in large…
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Why Your Cold Calling Scripts Don’t Work
Hello, is this Mr. (NAME)? This is Bob and we have a very special offer for – *click (call disconnected). Does that sound about right? That’s because cold calling scripts don’t work – and that didn’t work because Bob was really set up for failure in the first place. Anecdotal, this has been quite obvious…
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Why Top Sales Reps Don’t Use Scripts
When it comes to sales, scripts work in very few places – the reason is that scripts tend to be forced and dehumanizing mechanisms for low/entry-level positions. They could work for things like surveys, where exactly what needs to be said is precise and standard.
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What are Sales Call Frameworks & Why Are They Used?
Another example of a framework is one that is less structured around the call flow and more on how to answer a specific question. For example, when asked about a competitor I have often said “Competitor X does great at _______, and if you asked them they would say we are small, don’t do custom…
Cold Calling Scripts
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