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Last Mile of Account-Based Marketing
With Abstrakt’s real-time, in-call coaching software, the content, messaging and relevant pain points around which effective Account Based Marketing campaigns are built, can be extended into the initial 1:1 SDR conversation with the prospect, ensuring better alignment between sales and marketing.
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Missing Sales Development Reps KPIs
Would you still put a Sales Development Representative on a Performance Improvement Plan if you knew that they consistently handled objections correctly, 90% of the time were able to get past the gatekeeper and consistently asked 80% of the qualifying questions they were supposed to? Here at ABSTRAKT, we are going to propose that you…
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Why Top Sales Reps Don’t Use Scripts
When it comes to sales, scripts work in very few places – the reason is that scripts tend to be forced and dehumanizing mechanisms for low/entry-level positions. They could work for things like surveys, where exactly what needs to be said is precise and standard.
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Using Data to Build a Formula for Winning
The question becomes, we know buyers are engaging in different ways to fact-find, yet reps are not being trained in how to use that information. Why not? Sales coaching needs to incorporate an understanding of how prospects look for information in order to use that as part of the sales cycle.
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What is Conversation Intelligence
Let us first begin by quickly agreeing on what Conversation Intelligence is not, does that sound fair? Conversation Intelligence does not define a software category, nor does it describe a particular feature within a software product. Conversation Intelligence is not an outcome or report driven by something that happened in the past either.
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How to Clone Your Top Sales Performers
I’m serious – How do you clone your Top Sales Performers? Since the beginning of time, coaching has been a word used to describe leveling up players whether in sports, business, or any other activity, coaches aim to optimize the performance of humans by observing their performance and suggesting changes. In sales coaching, this is…
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What are Sales Call Frameworks & Why Are They Used?
Another example of a framework is one that is less structured around the call flow and more on how to answer a specific question. For example, when asked about a competitor I have often said “Competitor X does great at _______, and if you asked them they would say we are small, don’t do custom…
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Why Abstrakt?
Add to that the pivots many of us are having to make to get through this unprecedented time of our lives. I am often asked “Why Abstrakt”? Spring…Fresh Starts I remember feeling like it was just yesterday; it was a beautiful sunny Spring day and my first day as a Sales Development Representative. Filled with…
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Overcoming Sales Objections
It’s called the pattern interrupt! It is usually around the time when the cars are being packed, or family is sitting down for a holiday meal that I start to get the strange looks and questions as I step away to make a call, or resend a contract. “Why are you still working?” usually seems…
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Maintaining Culture in a Remote Environment
With over 3750 employees across 120 countries, being able to talk with employee #6 at Hubspot is kind of a big deal! With us today is Dan Tyre, local start up legend in the Phoenix area joining us on Abstrakt’s podcast today. In a world where remote work is here to stay, Hubspot has done…
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Sales Process for Funnel vs Micro Processes on Steps
Hindsight is 20/20, and coaching on calls in arrears is not immediately effective. There is a strong reason for ramp-times that are built into compensation plans for sales representatives. That is one more reason for sales leaders to have repeatable processes within their sales process in order to get new reps up to speed. Making…
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Sales Techniques for Sales Success
Mix in a sprinkle of some sound Sales Coaching and Sales Technology and boom, quota crusher! Looking back, that interview I had to land my first role as a Sales Representative taught me more about myself in 3 minutes, than 5 years of college ever did. It taught me to have confidence in myself, control…