There are three main sections:
- Preparation
- Tips & tricks for cold calling
- Overcoming the most common objections
Here is a glimpse of what to expect in this eBook of objection handling tips…
The Separation is in the Preparation
Before you can expect to be a pro at objection handling, you have to understand that the best salespeople spend time preparing. It’s that simple. But most people aren’t willing to do the work to separate themselves.
- Preparation 101
- Maintaining Conviction and Confidence
- Candor & Being Disarmingly Blunt
Tips & Tricks for Cold Calling
1. Hit the mute button & shut up
As soon as you make a power statement or ask a tough question, put your phone on mute.
People hate awkward silences, therefore when you respond to an objection – this is the time to let the prospect give you the truth in their answer. And they will if you don’t interrupt them.
2. Sales is a transfer of belief
You truly have to believe in yourself and what you’re selling to have conviction.
If you don’t believe your solution can actually help them, you’re already starting off in the hole.
….
7. Prepare for three or four objections
Most salespeople get defeated and give up after one or two objections.
The top performers continue to overcome objections, which allows them to get to the “true objection” or reason prospects aren’t saying yes.
Download the eBook to read more!